Learning-Developing-Lending.
The training course of the Bet on the Beat project will have a hybrid approach, combining an online theoretical part (learn) with a practical, in-presence residency part (develop & perform). The project is fully in line with some of the most important and recent documents and actions commissioned by the European institutions, such as the Music Moves Europe initiative, the Work Plan for Culture, the European Agenda for Skills, and will also integrate the transversal themes of inclusion and diversity and greening of Creative Europe through its actions.
LEARN (corresponding to WP3).
In this phase, the training course took place online via the CISCO WEBEX platform, to ensure that participants could interact and exchange ideas effectively, interactive communication tools such as chats, videoconferences and forums were used to facilitate networking and collaboration between participants and teachers.
The course is divided into teaching modules:
Module 1: Product analysis and management: booking, management, logistics, fundraising – Web marketing and social media.
Module 2: Operation and management of major social networks – Music copyright and privacy and copyright in social media.
Module 3: Innovative technologies for music production and dissemination: from recording to digital distribution.
Module 4: Sustainable music: understanding and managing the ecological transition in the music industry.
DEVELOP (corresponding to WP4).
In this phase, the training will take place in person. The students will be in Rome, in the beautiful setting of the Santa Severa castle, where they will have the opportunity to live an immersive experience as a follow-up to the online training course.
Participants will have the opportunity to apply the knowledge acquired in the theoretical part through practical and group activities, in a safe and supported environment.
PERFORM (corresponding to WP4).
The final phase of the capacity-building course involves the realisation of a final project in which participants will have the opportunity to apply all the skills and knowledge acquired in the previous phases of the course, putting them into practice in a real context. Participants will be asked to organise a musical event in complete autonomy, managing
- All aspects of the process from choosing both the audience;
- The selection of artists;
- The management of the budget;
- To the realisation of the event;